The Digital Supply Chain - Managing Media In A New Paradigm
Media networks today are under enormous pressure. The industry is in a state of disruption as consumers drive demand for more content on more platforms. As broadcasters move to OTT, the volume of business is substantial, but the margins are not, making profitability a challenge. This drives the need for cost efficiencies, flexibility, and speed throughout the supply chain. The need for an agile, software-defined process orchestration platform that delivers business intelligence and automated decision making for cost savings and efficiencies is essential.